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Relph Benefit Advisors is now Alera Group!

Relph Benefit Advisors (RBA) was founded in 1965 in Watertown NY.  RBA provides employee benefits for employer groups, including strategic planning, funding options, and data analytics for health and welfare plans.

In 2020 we changed our name to Alera Group.

Experience Relief.

Everything we do is designed to relieve our clients of the challenges of offering benefits to their employees. 

Alera Group has clients in all industries. We offer custom funding options designed not-for-profits, private education, and municipalities.

National Scope. Local Service.

Alera Group, is an independent national insurance and financial services firm created through the merger of like-minded, high-performing, entrepreneurial firms across the United States. Our clients benefit from our national resources and broad expertise.

Our New York State offices employ over 80 experts who are 100% dedicated to benefit relief. These include Benefit Consultants, Client Service Managers, a full employee support team, plus onsite actuarial, clinical, legal compliance and technology support staff.  47 members of our team are licensed to transact insurance contracts.

We are headquartered in Rochester, NY with offices in Utica, and Watertown, with consultants based in Syracuse and Buffalo. Alera Group also provides Property and Casualty Insurance and Wealth Management solutions.


To learn more about Alera Group, visit or follow them on Facebook, Twitter (@AleraGroupUS) or LinkedIn (@AleraGroup).